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JFD, John Doherty
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The proof

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What agency owners are doing inside Agency Breakthrough

These are real results from real people. The FTC won’t let me promise the same — what I can tell you is exactly how they did it.

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stories, in John's format

Lever insight

Pricing moved the needle in 4 of 4.

Tags added by PortalBuild from John's wording.

Jim had been stuck for over 18 months. In the year before we started working together, he signed exactly one new client. He was frustrated and couldn’t figure out what to fix. Five months later, he’d generated $80,077 in revenue, made $28,081 in additional profit, and 3x’d the clients he signed in a full year — in less than half the time. He hit his 12-month revenue goal in 5 months.

How they did it

  • A Desirable Downsell to convert skeptical prospectsOffer and funnel
  • An offer funnel adjustment that 4x’d his call bookingsOffer and funnel
  • A price raise technique that doubled his retainer sizePricing

Kelly wasn’t stuck — she was already growing. But she was starting to feel the strain that comes with scaling: pricing that felt like guesswork, no clear picture of her numbers, and the nagging fear that if she hired wrong she’d build herself a job instead of a business. She doubled her monthly revenue from $28k to $57k. She has a team in place. We’re now working toward $100k/month by October.

How they did it

  • Clear pricing and packagingPricing
  • A hiring framework she could trustHiring and delivery
  • A delivery structure that didn’t require her to be in the middle of everythingHiring and delivery

M. cut his working hours by 120 per month, dropped 40% of his clients, and made the same money at a much higher hourly rate. He solidified his lead flow with better-paying clients and, best of all, finally had time to take care of his health.

How they did it

  • Repositioning to attract higher-value clientsPositioning
  • Pricing that reflected his actual expertisePricing
  • The confidence to let go of clients that weren’t worth the timePositioning

A. & K. tripled their monthly income, doubled their prices, and built consistent lead flow from LLMs and SEO — as a paid ads agency. They’re preparing to welcome their first child without the agency falling apart around them.

How they did it

  • Offer positioning that commanded higher pricesPositioningPricing
  • A lead generation system that didn’t depend on manual outreachLead flow
  • A business that could grow without them in every room

Your January cohort's first result lands here.